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Be prepared for the #nofilter realities of parenting.
Shop our Frida Mom Essentials. Available at Amazon & Boots.
Here to get you through those WTF postpartum + parenting moments.
Your one-stop shop for whatever parenting throws your way.
The NoseFrida is your go-to natural, hygienic baby bogie buster. It’s totally safe (for parents AND baby), so you can say “sayonara” to snotty noses.
The OG Fuss-busters - started with some snot sucking, now we're here.
When you bring home a baby, you bring home a mum too. Find everything you need for those pain-in-the-vag moments.
Frida is here to help prepare parents for the unfiltered realities of parenthood, with simple-yet-genius solutions that get the job done.
For the latest in fuss busting